The person behind the pixels

Thoughtful design. Practical thinking. Better digital products.

I’m Alex Morgan, founder and independent product designer at Aervion. I work with founders and product teams to turn complex product challenges into experiences that feel clear, useful, and human.

Over the past eight years, I’ve partnered with teams across fintech, commerce, mobility, and lifestyle. My work brings together product thinking, interface craft, and a collaborative process that keeps the real user in focus.

Based in

Amsterdam, Netherlands

Focus

Mobile product design

Independent since

2022

Availability

Select projects in 2026

Philosophy

A few principles guide every project.

How I approach every engagement, from the first conversation to the final handoff.

Philosophy

A few principles guide every project.

How I approach every engagement, from the first conversation to the final handoff.

01

Clarity first

I look for the simplest way to help people understand what matters and what to do next. Every element should earn its place.

02

Craft matters

The small details shape the whole experience. I care about typography, spacing, transitions, and the moments between screens.

03

Made for real life

A product should work beyond the presentation. I design for real contexts, real constraints, and long-term usefulness.

04

Better together

The strongest outcomes come from open collaboration. I bring clients and developers into the process early and often.

The path so far

Roles that shaped the way I work.

From agency teams to an independent studio, each role added a new layer to how I design.

The path so far

Roles that shaped the way I work.

From agency teams to an independent studio, each role added a new layer to how I design.

Independent Product Designer

Aervion Studio

2022–Present

Independent Product Designer

Aervion Studio

2022–Present

Senior Product Designer

Northstar Digital

2020–2022

Senior Product Designer

Northstar Digital

2020–2022

Product Designer

Commonplace Labs

2018–2020

Product Designer

Commonplace Labs

2018–2020

Junior UX Designer

Fieldwork Creative

2016–2018

Junior UX Designer

Fieldwork Creative

2016–2018

Selected recognition

Moments worth noting.

A few highlights from the design community along the way.

Selected recognition

Moments worth noting.

A few highlights from the design community along the way.

Awwwards

Honorable Mention

2025

Awwwards

Honorable Mention

2025

CSS Design Awards

Special Kudos

2024

CSS Design Awards

Special Kudos

2024

Behance

Interaction Featured

2023

Behance

Interaction Featured

2023

DesignRush

Emerging Portfolio Feature

2022

DesignRush

Emerging Portfolio Feature

2022

Currently booking select projects for 2026

Have a good challenge?

I’d love to hear about it. Tell me where you are and where you want to go.

Currently booking select projects for 2026

Have a good challenge?

I’d love to hear about it. Tell me where you are and where you want to go.

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